Tesla persuades some of their customers who already put their money for Model 3 to get the new Model S 60 instead of waiting for the Model 3. In an email received by one of the customers, Tesla offers their new Tesla Model S 60 and 60D which is much cheaper than the other high-end Model S. They say the Tesla Model S 60 is bigger than the Model 3 and it is more affordable than ever with a lower monthly payment.
We are thrilled to have just launched the new Model S 60 and as a valued model 3 reservation holder I wanted to personally reach out to invite you to University Town Center Showroom to experience Model S 60 and 60D. It is a wonderful opportunity to get into a custom designed Tesla with payments starting at $667/mth before gas and tax incentive savings. Depending on your current vehicle trade-in value the monthly payment could be even lower.
We know how excited you are to receive your Model 3 and wanted to ensure you had the chance to work with myself and our team to explore the options of getting into a Tesla even sooner. Please let me know if I can arrange a test drive experience for you or answer any questions.
We would also be happy to review your current trade-in options as well. We are here to help you build your dream car and continue our mission to accelerate the transition to sustainable transport
For new Tesla owners, they might consider the offer and get a Model S 60. But for those who already owns a Model S or Model X maybe they do not mind waiting in the long queue.